Missouri adults in Callaway County were surveyed to capture their satisfaction with a local high friction surface treatment on westbound US 54. This treatment was implemented in Project J5P3012. The results are weighted proportionally to the county’s distribution in terms of geographic, gender, and age distributions. Overall, local Missourians were very satisfied with the treatment and agreed that it made the road safer and easier to travel. Questions pertaining to the best ways to communicate with Missourians were also asked and evaluated.
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Report number: cmr17-005
Published: April 2017
Project number: TR201620
Author(s): Lance C. Gentry
Performing organization: Heartland Market Research LLC
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